Bringing Community to Life: Team Wins Multiple National Awards for Storytelling
Fredericksburg, Va. — Rappahannock Electric Cooperative’s (REC) Communications and Public Relations team has been nationally recognized for their outstanding creativity, strategic messaging, and powerful member engagement.
The team received five Silver Awards in the National Rural Electric Cooperative Association’s (NRECA) Spotlight on Excellence Awards, a prestigious program honoring the top communications work among electric cooperatives across the country. REC’s entries were recognized for their originality, effectiveness, and ability to inform and inspire. 2025 Spotlight on Excellence Awards
- Most Innovative Use of Digital Engagement – Prime Day Email
- Best Social Media Campaign – Reliability Campaign
- Best Short-Form Video – Girl Power
- Best Photo – Pole Replacement
- Best Digital or Print Ad – Reliability Ad
REC was also recognized by the Cooperative Communicators Association (CCA), an organization dedicated to enhancing communications in cooperatives of all kinds across North America. The CCA’s Communications Contest highlights excellence in writing, photography, video and strategic campaigns.
2025 CCA Communications Contest
- Featurette, 1st Place – “The Light After the Storm”
- Promotional Video, 2nd Place – Girl Power
- Programs and Projects, 3rd Place – Employees Support Hurricane Helene Victims
“These awards are a testament to the passion and talent of our team,” said Casey Hollins, Managing Director – Communications & Public Relations. “Our work is rooted in purpose—every campaign, every video, every story is created to strengthen the connection between REC and the communities we serve. I’m so proud of the creativity and commitment our team brings to the table every day.”
From highlighting employee efforts during disaster recovery to using humor and innovation in digital outreach, the REC Communications team continues to amplify the voices of those who power our communities.
REC provides electric service to 182,000 connections in parts of 22 Virginia counties. With its general office in Fredericksburg, Va., the Cooperative operates and maintains more than 18,000 miles of power lines through its service area, which ranges from the Blue Ridge Mountains to the tidal waters of the Chesapeake Bay. For more information about REC, please visit www.myrec.coop. Follow REC on Facebook, X, Instagram, LinkedIn and YouTube.