Firefly Celebrates Eight Years of Connecting and Empowering Central Virginia
Palmyra, Virginia — Firefly Fiber BroadbandSM, a wholly owned subsidiary of Central Virginia Electric Cooperative (CVEC), is celebrating eight years of bringing fast, reliable, and affordable internet, along with new opportunities, to communities across central Virginia.
Since launching in 2018, Firefly has grown from an ambitious vision into a trusted local provider serving more than 48,000 connections across central Virginia. Along the way, the company has remained focused on a simple mission: ensuring the communities it serves have access to the connectivity needed to learn, work, grow, and thrive.
"Our anniversary is a moment to reflect on how far we've come and the people who have made this journey possible," said Gary Wood, President and CEO of Firefly Fiber Broadband. "When Firefly was created, our goal was to ensure rural communities had access to the same technology and opportunities available elsewhere. Today, we're proud of the impact we've made and grateful for the trust our customers have placed in us over the past eight years."
The role of broadband has transformed dramatically. What was once considered a convenience has become an essential part of everyday life. Firefly's fiber network now supports students completing coursework, businesses reaching customers around the world, healthcare access through telemedicine, public safety initiatives, remote work opportunities, and the countless daily connections that help keep families and communities connected.
"Every connection represents an opportunity," Wood said. "Whether it's a student pursuing an education, a small business expanding its reach, a family staying connected, or a remote employee building a career close to home, we're honored to play a role in improving quality of life throughout central Virginia. That's what this anniversary is really about."
Firefly's growth has been driven by strong partnerships with local governments, community leaders, and residents who share a commitment to expanding broadband access throughout the region. Together, these efforts have helped connect communities that, for years, lacked the reliable internet service needed to fully participate in today's digital world.
Earlier this year, Firefly earned an exceptional Net Promoter Score® (NPS®) of 81, demonstrating outstanding customer satisfaction, loyalty, and trust. With NPS® scores ranging from -100 to 100 and the average internet service provider scoring just 16*, Firefly's world-class rating significantly outperforms industry benchmarks. The result reflects Firefly's ongoing commitment to delivering reliable fiber internet, responsive local customer service, and a community-focused approach that continues to earn customer loyalty and advocacy.
As Firefly begins its ninth year, the company remains committed to the values that have guided it from the start: local service, reliability, transparency, and a belief that everyone deserves access to world-class broadband. Ongoing investments in network infrastructure, customer experience, and regional expansion will help ensure residents and businesses throughout central Virginia have access to the high-speed connectivity they need for years to come.
For more information about Firefly Fiber Broadband and service availability, visit www.fireflyva.com.
*Compared to national ISP Net Promoter Score® benchmarks reported by Qualtrics through its Delighted customer experience platform. Net Promoter Score® and NPS® are registered trademarks of Bain & Company, Fred Reichheld, and Satmetrix Systems.
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About Firefly Fiber Broadband
Headquartered in Palmyra, VA, Firefly Fiber BroadbandSM is a wholly-owned subsidiary of Central Virginia Electric Cooperative. Firefly offers lightning-fast internet via fiber to the premise that is reliable and priced fairly with no hidden equipment costs or special introductory pricing that increases the base cost of phone or internet later. Firefly has no contracts, no data caps, or slowdowns, and offers symmetrical upload and download speeds. Firefly Light offers 100 Mbps for $49.99; Firefly Flash offers 1 Gbps for $79.99, and Firefly Voice is $34.99 with a $5.00 discount when bundled with the internet. For more information, visit www.fireflyva.com
Press Inquiries:
Melissa Gay, 434-263-7638 (mgay@mycvec.com)